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Instagram for business  Cover Image Book Book

Instagram for business

Herman, Jenn (author.). Butow, Eric, (author.). Walker, Corey, (author.).

Summary

Summary: Put your best brand story in front of 1+ billion users! One of the most energetically social of the major social media platforms, Instagram has the highest brand engagement rate of them all. Throw in the app's more than 1 billion active monthly users and its powerful business tools--including shoppable posts, devoted business profiles, and advanced analytics--and you have an unmissable opportunity to tell a gripping story that bonds you with your customers and makes your business an integral part of their social media lives. The latest edition of Instagram For Business For Dummies puts you in the picture on how to showcase your product, craft your narrative, and gather insight into how your customers experience and react to your business. Presented in straightforward, practical language by three Instagram and marketing gurus, you'll swiftly go from setting up your account and profile to applying strategies for writing winning captions and creating content that deliver super-engaged customers. Set up your account, profile, and analytics, upload content and get smart with IG Stories and live video, build and target paid advertising, and master the art of the hashtag. Whatever your current Instagram skill-level, there's always somewhere new to take you're the story of your business--and there's no better way to begin a gripping new chapter in that story than with this book.

Item details

  • ISBN: 1119696593
  • ISBN: 9781119696599
  • Physical Description: xiii, 352 pages : illustrations ; 24 cm
    print
  • Edition: 2nd edition.
  • Publisher: Hoboken, NJ : John Wiley & Sons, Inc., [2021]

Contents / Notes

General Note: Includes index.
"Establish a profile just for your business ; grow your audience, your brand, and your sales ; enhance your business with stories, live, and reels" -- Cover.
"Learning made easy" -- Cover.
Formatted Contents Note: Creating your profile -- Creating your narrative -- Interacting with others -- Extending your reach with ads -- Using Instagram stories as another avenue -- Creating content on IGTV -- Why isn't this working? -- The part of tens.
Subject: Social media Economic aspects
Instagram (Firm)
Internet marketing
Instagram (Firm)
Internet marketing
Social media Economic aspects
Genre: Handbooks and manuals.

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  • 0 / 0 copies available at Athens Regional Library System

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